Conjoint ( Need help)

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  • #2082

    I am getting output as ” factors are not all orthogonal” ???

    My Plan consists 25 Plan Cards out of:

    1. Mood – 5 levels

    2. Context – 2 levels

    3. Ingredients – 4 levels

    4. Brands – 5 levels

    5. Price – 2 levels

    6 Perfume – 4 levels

    Data File contains : 25 columns(plan cards) and 23(responses) rows.

    #2085
    Katie Metzler
    Participant

    If you’re using SPSS, try asking your question here: http://www.methodspace.com/group/folornum

    #2084
    Muir Houston
    Member

    but your bigger problem is this:

    Warnings
    No analysis is performed because there are not enough cards in the plan file to estimate all factors.
    Execution of this command stops.

    #2083

    Thanks Houston, I got my answer.

    Regards,

    Nishant

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