Web versus Mail: The Influence of Survey Distribution Mode on Employees’ Response

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    Mark N. K. Saunders, School of Management, University of Surrey, Guildford, Surrey GU2
    7XH, United Kingdom. From Field Methods: “Despite organizations’ widespread Internet use and ready availability of Web survey software, few studies have examined the impact on employees’ responses of using the Web as opposed to mail-based surveys (MBS). This article addresses this gap using an employee attitude survey sent to 3,338 employees – a 50% systematic sample received it by mail whilst the remaining employees received the survey via a Web link.” 

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