Social Media & Qualitative Research

Categories: MentorSpace, Other, Qualitative, Research, Tools and Resources

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This series of posts corresponds to the 2018 SAGE Research Methods Open House. If you would like to access the SAGE e-books, articles, case studies, videos, and datasets mentioned in these posts, explore SAGE Research Methods with a free trial.

social media networkSocial media and social networking sites connect friends and strangers across the globe. Researchers analyze the Big Data generated by the massive amounts of material generated by commercial interests, cultural and educational entities, and individual users. But qualitative researchers can use social media as well.

If you would like to learn more about ways qualitative researchers use social networking sites to observe, listen, and/or interact with participants, use your log-in to access the SAGE Research Methods library. You can start your search by looking at this Social Media Research Reading List. This list contains books, chapters, case studies, videos, and datasets. If you find more resources on visual methods, create and share your own Reading List!


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